Work
TheBlast.com
● Created new channels and pages for The Blast at the start of its operation in 2017 and demonstrated consistent growth (YouTube subs up 434% in 2019, Facebook minutes watched up 1578% for 2019, Facebook engagement up 34291% in 2019)
● Created engaging content and graphics across all brand priorities
● Developed social media strategies based on analytics
● Engaged with users and readers to create a sense of community
● Produced and edited on brand advertiser sponsored videos
● Authored numerous engaging and accurate news articles
TMZ
● Produced interesting content for use on the TMZ show, website, and social media
● Built out workflows to increase creative production
● Trained and managed a team of producers and content creators
● Advised on video trends and technology
● Produced numerous on-site and off-site livestreams
● Created content using video and visual media for news articles
● Managed the video library to repurpose and reuse media